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Marketing Articles

This section of the blog is a collection of short articles and video clips on designed to help you get a little smarter in the field of Marketing. 

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Internet marketing | A beginner’s guide to SEO
Blog - Marketing
Monday, 26 October 2009 18:04

By Tammy Joseph

Search Engine Optimisation (SEO) is an important aspect of online marketing. It is really worth your while to go out and learn more about it you haven’t already. It will help your general understanding of the how the Web works a great deal.

I thought I would give a run down of the basics, and a few tips that I think are important to know if you’re a beginner at SEO.

 
Internet marketing | Selling eMarketing to your boss
Blog - Marketing
Monday, 26 October 2009 18:03

By Katharina Scholtz 

Marketing still faces a few critics and challenges in that place we at the QuirkStation like to call – the outside world. We realise that not everybody has a forward thinking boss who’s willing to listen to new ideas (I have faced this problem; Rob is yet to introduce “bring Kat a bag of money” Fridays). I thought some insight here would come from the people in the trenches – digital strategists tasked with getting non-geeks (gasp) to implement online tactics. I was interested in learning what should go into every eMarketing strategy proposal, what challenges are faced and what works best when it comes to convincing your boss/superior/colleague.

 
Internet marketing | The advantages of internet marketing
Blog - Marketing
Monday, 26 October 2009 17:59

By Jennifer Paddock

Due to the ever-changing nature of modern technologies and facilities, marketing strategies and techniques are constantly evolving. Internet marketing is a type of marketing that uses the up-to-date technologies that your customers use, to communicate directly to them. We set out some of the advantages of eMarketing to your business’ bottom-line below.

 
GetSmarter course calendar
Blog - Marketing

GetSmarter presents the following courses during the second half of 2010:

 
Happy Festive Season
Blog - Marketing

We would like to wish you a Happy Festive Season! Click on the video below to watch the GetSmarter Team singing our own GetSmarter Festive Season Song!
(please allow a few seconds to load)

 
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